2017 HCIC Logo

October 23-25, 2017
Austin, TX

The JW Marriott Austin

New This Year

New at the 21st Annual Healthcare Internet Conference:

  • This year the Conference themes include:
    • Focusing on both digital insight and execution
    • Helping attendees understand healthcare marketing's transformation from a MarCom to a MarTech focus
  • Four Pre-Conference Workshops offering deep dives into:
    • Content Strategy and Marketing:  Migration Woes? Using Content Auditing and CMS Planning to Create Consistent, Coherent Content
    • Website Redesign:  Eight Things I Wish I Knew Before Redesigning My Website
    • Emerging Social Media:  Taking Social to the Next Level
    • Mobile Apps:  What's In an App? The DIY Project Roadmap from Idea to Successful Launch

  • An eighth and new track entitled "On the Horizon: Digital 2020" focusing on emerging technologies and trends to help marketers prepare for 2020 and beyond

  • A track focusing on the implementation of effective CRM and Analytics strategies

  • More emphasis on digital marketing, marketing automation, email marketing, personalization, multi-channel marketing and more.
     
  • Exhibit Hall with more than 90 exhibitors including many exhibiting for the first time.