How Marketing Analytics Drives Decision Making

How Marketing Analytics Drives Decision Making


RECORDED ON: Wednesday, January 31, 2018 
1-2 pm EDT

The webinar will focus on Kindred Healthcare’s approach to data-based decision making and their pioneer role in multi-touch attribution. Learn how Kindred Healthcare, one of Fortune magazines Most Admired Healthcare Companies, is on the forefront of marketing analytics in the healthcare space and how they use a myriad of data points to support and drive their decision making.

Meet The Speakers!




Lori Riggs
Senior Director, Enterprise Marketing
Kindred Healthcare

James Colvin
VMarketing Analytics Lead

Wayne St. Amand
Chief Marketing Officer
Visual IQ