Video Broadcasts
Live From HCIC! 2024
The Healthcare Interactive Conference is honored to partner with Bowstring and Touch Point Media to bring you access to the strategic thinking of some of the brilliant speakers and attendees at HCIC24.
Tune into the latest broadcasts (see below) to hear about trends and challenges from strategic leaders in our industry. Join us as we explore the cutting-edge advancements and important policy changes that are shaping the healthcare industry.
Available for streaming in an audio-only format for streaming at Touch Point Media wherever you listen to your podcasts.
2024 Episodes
Elevating the Voice of the Community: Selima Khan on Communication, Collaboration & Change
Selima Khan, a senior healthcare marketing and communications executive, joins Live from HCIC 2024 to spotlight the critical role of marketing leaders as connectors and collaborators. She explores how health systems can better listen to their communities—through data, social insights, and operational channels—and transform that knowledge into meaningful action. From addressing access and mental health to social determinants of health, Selima emphasizes the power of collective problem-solving. This conversation is a masterclass in why marketers must step up as strategic leaders in cross-functional partnerships, especially during times of transformation.
Episode 1: Unlocking the Power of Audio Marketing: Anna Clement Explores Digital Audio's Untapped Potential in Healthcare
Episode 2: Beyond the Digital Front Door: Chris Pace Challenges the Future of Consumer-Centric Healthcare Access
Episode 3: Personalization in Healthcare Marketing: Val Lopez on Moving Beyond the Buzzword
Episode 4: The Evolution of Healthcare Marketing Data: Laura Lee Jones on Consumer Insights & Strategy
-Episode 5: The Future of Telehealth & Consumer-Driven Care: Andy Chang on Meeting Patient Demand
Episode 6: Disrupting Traditional Healthcare: Matt Gove on the Rise of Direct-to-Consumer Care
Episode 7: The Expanding Digital Experience: Ben Dillon on Strategy, Complexity & Consumer Expectations
