Provider Portraits at Scale: How Health Systems Are Solving the Headshot Problem
June 24, 2026
1:00 PM – 2:00 PM EST
In this session, Sujal Raju, a leading healthcare technology expert, will explore how healthcare websites can become AI-ready through emerging standards and technologies such as LLM.txt, Answer Engine Optimization (AEO), MCP, NextLM, and Agent-to-Agent (A2A) communication. He’ll share practical strategies to help AI platforms better discover, interpret, and surface your content, along with ways to measure AI visibility.
The webinar will also cover the role of AI-enabled on-site search experiences and how organizations can gain deeper insight into patient intent, content discoverability, and AI-driven engagement.
Attendees will leave with a clearer understanding of:
- How large language models ( LLMs) perceive your website
- Why traditional SEO/GEO strategies are evolving into AEO
- How to structure content for AI discoverability
- Emerging standards shaping AI-to-website communication
- Ways to measure and improve AI visibility for healthcare websites
- The future of intelligent patient search experiences
Sujal Raju