Industry Impacts Driving Digital Adoption in Healthcare Marketing

Monday, January 30, 2023
1:00 PM ET
As an encore to their CMO panel at HCIC 2022, join Paul Matsen and Tom Hileman in an interactive discussion on what leading healthcare marketing organizations are doing to stay relevant in the ever evolving landscape of digital transformation. In this fire side chat discussion, they will dive deeper into the industry factors forcing more accelerated digital adoption like financial and budget pressures, compliance requirements and consumerism trends.

Meet The Speakers!



Paul-Matsen

photo of Tom Hileman

Paul Matsen
Chief Marketing Officer
Cleveland Clinic

Tom Hileman
President
Hileman Group