Resources

 

 

 

2025 Backstage Pass Website

Webinars

Like our conference, these digital marketing webinars and case studies were created to educate leaders in the healthcare industry on emerging Internet technologies and to provide an environment in which healthcare marketers, Web leaders, IT professionals and strategists can learn from the other attendees and presenters.

 

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The Healthcare Internet Conference (HCIC) is proud to collaborate with Bowstring and Touch Point Media to provide exclusive insights from some of the brightest minds among our speakers and attendees.

Stay connected by tuning into the latest broadcasts, where strategic leaders share their perspectives on emerging trends and pressing challenges in the healthcare industry. Together, we’ll delve into groundbreaking innovations and pivotal policy updates shaping the future of healthcare.

Catch the audio-only episodes on Touch Point Media, available on your favorite podcast streaming platforms.

 

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The Latest Hospital Digital Marketing Articles

 GreyMatters is your hospital digital marketing guide, with articles on hospital digital marketing best practices, trends, updates and more.

Haven: Healthcare’s Latest Disruption?

Almost a year and a half ago, eyebrows were raised en masse at the announcement of a new healthcare venture involving Amazon, Berkshire Hathaway and J. P. Morgan. This non-profit organization – recently given the name “Haven” - was intended to improve healthcare for the employees of the three companies. haven

Since its inception, a lot has happened with Haven:

  • Many healthcare stocks lost value as the market reacted.
  • A leadership team has been hired, including:
    • CEO Dr. Atul Gawande – surgeon and healthcare writer
    • COO Jack Stoddard – experience health-tech executive
    • CTO Serkan Kutan – former CTO at Zocdoc
    • Dana Gelb Safran – formerly with Blue Cross Blue Shield of Massachusetts – to run analytics projects
    • David Smith – formerly with UnitedHealth Optum
  • Headquarters were established in Boston and an office in New York City was recently opened to serve as a recruiting hub.

According to healthcare recruiting expert Trevor Price, the makeup of the leadership team suggests that Haven is looking to build a “risk-based clinically integrated network.” This network might consist of a curated group of doctors – chosen based on performance, cost and other factors. The clinical network would then work to build trust with employees and guide them to the most appropriate care for their particular needs.

Until more is known about Haven’s strategy, it’s difficult to say how it will affect healthcare. But the fact that three players of such stature have come together to do something about healthcare for their employees suggests that their efforts will have some type of effect, even if that effect is nothing but firing up other healthcare entities to innovate.

Coming Soon!