Resources

 

 

 

2025 Backstage Pass Website

Webinars

Like our conference, these digital marketing webinars and case studies were created to educate leaders in the healthcare industry on emerging Internet technologies and to provide an environment in which healthcare marketers, Web leaders, IT professionals and strategists can learn from the other attendees and presenters.

 

webinars-hero

 

The Healthcare Internet Conference (HCIC) is proud to collaborate with Bowstring and Touch Point Media to provide exclusive insights from some of the brightest minds among our speakers and attendees.

Stay connected by tuning into the latest broadcasts, where strategic leaders share their perspectives on emerging trends and pressing challenges in the healthcare industry. Together, we’ll delve into groundbreaking innovations and pivotal policy updates shaping the future of healthcare.

Catch the audio-only episodes on Touch Point Media, available on your favorite podcast streaming platforms.

 

promo-greymatters

The Latest Hospital Digital Marketing Articles

 GreyMatters is your hospital digital marketing guide, with articles on hospital digital marketing best practices, trends, updates and more.

YouTube Offers Assist to Healthcare Content Creators

Healthcare content creators can now take advantage of assistance from YouTube in the form of two new initiatives. Both initiatives help provide translations for video content that is designed for underserved audiences. photo of a female physician looking at a computer

THE-IQ Creator Program is an addition to YouTube’s Tackling Health Equity Through Information Quality program, which was established in 2022. THE-IQ program assists healthcare content creators with access to YouTube specialists and educational workshops providing information on best practices and video production. The program will also supply up to $10,000 of content creation assistance. Registration for this program is required and applications must be submitted by October 5th.

The other program is AI-enabled Aloud. Aloud is used to dub videos in various languages, increasing content accessibility. This pilot program is currently collaborating with the Journal of the American Medical Association (JAMA), Osmosis from Elsevier, Mass General Brigham and Global Health Media Project to provide their content in Portuguese and Spanish. YouTube staff will work with clinicians to perform translation reviews.

Coming Soon!